South-West Insurance Agency, Inc. has always focused on the needs of the people of our region, whether it is the employer looking for business insurance, group health benefit insurance or the individual in need of a personal home, car, health or life insurance policy.
Never straying from personalized customer service, SWI also focuses on keeping up with the times through the use of the latest technology. Intellithought has partnered with SWI over the years to accomplish this.
We worked with South-West Insurance Agency to develop a professional, mobile-friendly website unique to SWI to market their services and gain new business.
Design – The website was designed to maintain a local and established feel. The colors and imagery used were decided on after a discovery meeting with SWI to explore specifics such as layout preference, target demographics, technology needs, and more.
Search Engine Optimization – We took SWI’s existing content and optimized the message for their target audience, ensuring that the message is clear and concise and provides value and direction to the reader. Additionally, we ensured that the content made use of the appropriate keywords and phrases to allow users to quickly find South-West Insurance on search engines like Google.
We also made sure the website was structurally built to be picked up by search engines.