Blue Ridge Properties (BRP) has been in the real estate business serving northeast Tennessee and southwest Virginia since 1970.
In 2016, Intellithought worked with BRP to redesign their website to improve speed and usability. First, all content was migrated to Intellithought’s servers to improve security and increase speed. Next, Intellithought developed two new, custom site designs for BRP to choose between. From there, Intellithought made updates to the custom CMS and MLS feed areas to implement the newer features of the local MLS feed. A new neighborhood browser page was added that allows users to search for homes by map and view key area features. Additionally, more clearly defined Call-To-Action areas were added throughout the site to make it easier for interested users to contact the appropriate persons at Blue Ridge Properties.